Hello I'mRob T. CaseSEM/SEO/Social/Analytics

About Me

Hello, I’m a digital marketing expert from Waterloo, Ontario, Canada. I am the CEO of VonClaro Inc, one half of the Rob and Tristan Show, an occassional contributor for SEMRush, Director of marketing for BoltonSmith, board member at The Button Factory, acting CMO at 80-20 Growth Corp, and formerly an auditor, trainer and judge at Google.


Paid Search

Since 2002, Rob has been a leader in the PPC field, and served as Adwords Performance Expert at Google through 2014.


Rob has worked on some of the largest accounts in North America, and continues to deliver Search Engine Optimization services to clients.

Social Media

Certified and continuously learning, Rob has a strong audience of influence on the social networks, and brings this knowledge to his clients.


Rob has given speeches, lectures and Q&A sessions to Colleges, Universities and radio programs when requested.


Since 2004, Rob has been training marketing people for companies, clients and platforms. From 2013 – 2014 Rob trained account execs and managers at Google in policies and best practices.

Writing & Podcasting

Rob has written articles for multiple recognized organizations. He also writes and performs on the podcast/radio program the Rob and Tristan Show.

1153PPC Accounts
167Trained Marketers
3Industry Honors
8233Conversions Daily


VonClaro IncCEO/Head Strategist2016-2017

Delivering attribution focused, advanced marketing tactics to companies ready to take their marketing to the next level.

Direct Access DigitalDirector, Performance2015-2016

Director of Performance over the 2015 Google Search Excellence Award winning team.

GoogleAdwords Expert2013-2014

Trained account executives and managers in Adwords best practices, and served as 1 of 4 judges for the 2014 Google Search Excellence Award.


Forced by necessity to take on two roles, drove the growth of multiple major clients, created internal analytics tools, and contributed to silver medal winning digital campaigns.

“Without continual growth and progress, such words as improvement, achievement, and success have no meaning” Benjamin Franklin



212-871 Victoria St N,
Kitchener, ON N2B 3S4.

General Enquiries

*Please complete all fields correctly